The Sixth Blue Zone · By Design

The first engineered
Blue Zone community.

The five Blue Zones evolved over generations. The Sixth is composed — calibrated against the Power 9® principles of the world's longest-lived societies, and engineered into the architecture of Dubai. Where longevity becomes the unavoidable choice.

Philosophy

Life flows in cycles.
Design follows spirit.

We listen to the land, translate meaning into form, and shape spaces that align mind, body, and soul.

Roots & Reflection

Honor heritage while elevating the present.

Intentional Design

Every gesture has purpose; beauty emerges from restraint.

Sacred Sustainability

Respect for both the earth and its cultures.

Timeless Virtues

Luxury measured in depth, clarity, and calm over time.

The Meaning of Keturah

A name that begins
with hospitality.

Keturah is an Arabic word for the fragrance traditionally diffused throughout the home to welcome guests, a subtly poetic gesture, an act of preparing a place with care.

That gesture is the brand's inheritance. Each KETURAH environment is composed in that spirit, an invitation, an act of welcome, a place set with intention before anyone arrives.

A bonsai pavilion, the quiet rhythm of wellbeing

KETURAH · Where the wealth of wellbeing resides

Our Core Values

Three disciplines.
One sanctuary.

The framework that shapes every KETURAH place

Hospitality

An instinct for the other person's comfort that is never performed, always felt. Hospitality that feels personal, intuitive, and abundant, a continuation of the Arabic gesture from which the brand takes its name.

Heritage

Middle Eastern wisdom and cultural heritage reinterpreted for contemporary life. Spaces and experiences that feel rooted yet entirely of today, a continuity between the past, present, and what we create for the future.

Wellness-led Design

Wellness-led design that changes how people live, work, and restore. Not through novelty, but through genuine intention and measured impact, calibrated against the WELL Building Standard®.

The Premise

Our environment
can add over a decade
to our lives.

Only 20% of how long we live is determined by genetics. The other 80% is lifestyle and environment

The single greatest factor in determining a long, healthy life is not genetics, wealth, or personal discipline. It is the environment we inhabit every day.

Landmark longevity research, including the Danish Twin Study, has proven that only 20% of how long we live is determined by our genes. The other 80% is lifestyle and environment. This is the most profound opportunity in the history of real estate, to design communities that make longevity the easy, unavoidable choice.

The Power 9®

Nine principles
for a longer life.

Decades of research by National Geographic and Dan Buettner distilled the shared habits of the world's five Blue Zones into nine core principles. Every KETURAH place is composed around them.

01

Move Naturally

Built environments that nudge daily movement, walking, stairs, gardening, into the rhythm of the day, no gym required.

02

Purpose

A clear reason to wake up in the morning. Spaces that support contribution, mentorship, and meaningful work.

03

Downshift

Daily rituals to release stress, meditation rooms, garden walks, water edges, the small disciplines of pause.

04

80% Rule

Stop eating when 80% full. Kitchens and dining composed for intention rather than abundance.

05

Plant Slant

A plant-forward way of eating. Community gardens, plant-based cafés, and herbs always within reach.

06

Wine @ 5

Moderate, ritualised consumption with friends, considered hospitality, never excess.

07

Belong

A faith-based or values-based community. Majlis spaces, contemplation rooms, and gathering at human scale.

08

Loved Ones First

Multi-generational living and family proximity. Floorplans that expand and contract with a family across decades.

09

Right Tribe

Social circles that support healthy behaviours. Moai gathering circles of 5 to 10 people built into the masterplan.

The Five Blue Zones

The world's
longest-living communities.

Five regions where people reach 100 at ten times the rate of the United States. Their environments did not chase longevity, they simply made it inevitable.

Okinawa

Japan

The longest-lived women in the world.

Sardinia

Italy

The world's highest concentration of male centenarians.

Nicoya

Costa Rica

The lowest middle-age mortality on the planet.

Ikaria

Greece

The lowest rates of dementia ever recorded.

Loma Linda

California, USA

An Adventist community living a decade longer than average North Americans.

The Sixth Blue Zone

The first five evolved.
The Sixth is composed.

Blue Zones, until now, grew over generations. KETURAH treats longevity as a design problem — engineering the Sixth Blue Zone into Dubai.

"Modern research suggests the longevity advantages of Blue Zones can be engineered into the built environment." A masterplan is the medium. Dubai is the location. The Sixth Blue Zone is the proposition.

01

Okinawa

Japan

Longest-lived women in the world.

02

Sardinia

Italy

Highest concentration of male centenarians.

03

Nicoya

Costa Rica

Lowest middle-age mortality on the planet.

04

Ikaria

Greece

Lowest dementia rates ever recorded.

05

Loma Linda

California · USA

An Adventist community living a decade longer than average.

06

Dubai

UAE · By Design

The Sixth Blue Zone — the first engineered. Composed against the Power 9®. Calibrated against WELL Platinum. Anchored in Emirati heritage. This is the proposition.

The Keturah Blueprint

A fusion of science,
luxury, and culture.

Three pillars that translate the Power 9 into built form at the standard the global elite expects

01

Evidence-Based
Wellbeing

Direct application of the Power 9® principles. Therapeutic landscape design, sensory and quiet zones, with quantifiable outcomes, 20% cortisol reduction, 15% increase in social ties.

02

Bio-Luxury
Integration

Exceeding global standards. WELL Platinum and Fitwel 3-Star benchmarks. Natural materials, circadian lighting, advanced air and water filtration, fused with the uncompromising quality expected by HNWIs.

03

Cultural
Resonance

A synthesis of global wellness science with the Emirati Heritage Manifesto. Islamic gardens, geometric patterns, water features (falaj), Majlis gathering spaces, and a Bedouin lineage of welcome.

More years of life.
And more life in those years.

Bio-Living

Architecture
that breathes
with you.

Bio-Living is inspired by Biophilic Design, the concept of creating architecture and interiors that enable residents to connect with the surrounding nature. All five human senses are engaged by nature, improving physical and mental well-being and adding real value to residents' lives.

Bio-Living respects all life forms, flora, fauna, and human. It is the framework through which every KETURAH project is conceived, from Keturah Reserve at Meydan to Stabio in the Italian-Swiss border, to Ardh's 100,000 trees.

Keturah Reserve, residence with garden balcony

Inside-Out Architecture

Designed from
the inside out.

We spend 90% of our lives indoors. It is where we reconnect with our emotions and our inner self. Keturah residences are uniquely conceived and designed from the inside out, using contemporary architectural principles of the five elements, proportions, ratio, and daylight, in raw and natural materials, to create harmony in space.

The building begins with the garden. The garden begins with the breeze. The breeze begins with the orientation of the plot. An architecture that is answerable to climate, oriented to shade, and gathered around the kinds of public spaces that bring people back to one another.

A landscape framed, desert, sky, and silence

The Wealth of Wellbeing

Re-imagining luxury.

Vitality brings forth a life of richness and abundance

When you have everything in the world, wealth can no longer be measured by material pursuits. The luxury of personal wellbeing is transforming the way we experience wealth.

Through new discoveries and advancements in the wellness field, our vitality is becoming a timeless treasure. When you can extend life, it becomes a journey that is no longer measured by what we collect along the way, but by how intensely we live it and the abundance of sentiment it evokes.

Let us restore your body, mind, and spirit by drinking the purest water, recharging in the sun, and indulging in the most refined wellness rituals. These are some of the sacred practices and ancient remedies that make a KETURAH place a hideaway of healing and healthy living, and a sanctuary of wellbeing.

The Founder

"Each detail
has been crafted
with care."

"At KETURAH, we envision a world where design and nature harmoniously coexist, where each space is not just built, but rooted in purpose. This is more than a place. It is a foundation for legacy, sustainability, and belonging."

"Our vision is for KETURAH residents to be the happiest, best-fulfilled people in Dubai."

Talal M. Al Gaddah
CEO & Founder of KETURAH

A contemplation pavilion, concrete, glass, and a single tree

The Pathways to Health & Happiness

Inspired by the
WELL Building Standard®.

Eleven core concepts, calibrated into every plan

Air

Ventilation, filtration, and material choices tuned for clean, fresh, naturally moving air at home and at work.

Water

Water clarity, mineralisation, and accessibility designed in, not added later as an amenity.

Light

Circadian lighting tuned to the rhythms of the day. Daylight maximised, glare controlled.

Sound

Acoustic comfort, with privacy and quiet engineered into walls, floors, and gardens.

Movement

A building that supports movement by design, stairs you want to take, gardens you want to walk, courtyards that gather.

Nourishment

Kitchens and dining at the heart of the residence. Spaces that support cooking, eating, and gathering well.

Mind

Spaces that quiet the mind, meditation rooms, garden walks, water edges, and the small disciplines of pause.

Community

A masterplan that brings people back to one another, courtyards, walks, shared kitchens, and gathering rooms.

The Community

A Day in the
Community.

From dawn to dusk, four generations live the discipline of place

A community circle, generations of residents arranged around the rings of a Tree of Life

He rises with the sun, reflecting on the roots anchoring him to family and land. Midday finds him in the co-working hub, mind sharpened by garden strolls. The discipline of caring for the soil, embodying the ancient hima, ensures his children inherit his deep-rooted respect.

To design a home is to design a way of being.

The Developments